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Chennai Silks in flames City Corner - Chennai Kollywood’s Mahabharatha Paranjoy on crony capitalism CMRL takes off till airport SGRI – a global research centre for building materials Pocket Therapist finds mention in Forbes Safe Trac-keeps track on your safety The auto gets a remake Yamaha in the news Keep in touch, anytime anywhere Hawker’s paradise gets a permanent place Outlays and outcome – the long gap Metro chugs the green way K7’s Entrepreneurial Odyssey A praiseworthy peer recognition Force Motors’ two new SUVs Two friends trigger a change Chennai Metro looking for revival Chennai gets its Imax An industry institution link… Chennai, the noisiest city The sweet tooth of the city Tambaram tracks…. Million landmark and Rs. 200 crore influx by Yamaha Hey Chitti! please take my order Star studded city Self-sufficiency in dredging... Water wars begin Murugappas-focus on consolidation Metro mania Know the start-ups in the city Read before you buy... Working space for women by woman Metro chugs through the city Perplexing communications State VAT leads to inflation: a study Talk your way and land in a job The sweet killer Raj Bhavan opened the gates for public This dabba has a cure for all your ailments 60 years of cultural and economic ties Planning the right energy A sweet marketing splash by Pattappas Engineering colleges lose lustre Indian of the Year How to roast 45 human beings alive International conference on saving energy, environment Green energy, not really green? Colourful welcome at the Saidapet station Chennaites lose 7 crore to debit card frauds Sathyabhamasat propels ahead Education a cause of concern Yes, you are safe! Doing business is not so easy in Chennai Ennore Port excels When Chennai became Venice Is Chennai now the accident capital? 377 yet young Apollo targets a third of CV tyre market Realty bytes Mexico opens Consulate in Chennai Aviation sector to grow three times... Prithika Yashini takes charge... Online approval of layout plans Cricket comes calling to Chennai Maruti Suzuki wins NIQR award It is not only your noodle... The worst is yet to come Technology handshakes with sanitation The 20-year itch of Hindujas ends Chennai teachers rank low I know nothing else but cinema... Google street view’s India competitor Indian media-operators of democracy A budget that butted into deficit India’s first online-only bicycle brand Technologists to rescue City Corner Chevrolet Sail U-VA Launched Medical miracle! A skinny affair Black outs will be knocked out Reality Check Thrills for the holiday season Overflowing garbage When the crowd will miss the roar It’s so cool! A feast for book worms Book your water tanker Frontier Mediville attracts Japanese investments Must visit of 2014 Presto! Bravo! Chennai to Bengaluru as quick as pizza delivery India’s first 3D Museum The sunshine and the shadow side of this digital era Bewailing monsoons the new fad Meters return to the metro The underground don zips through Vanakkam Chennaiyin FC North Chennai booms Chennai soon to get an Aerospace Park City Corner Boozing and driving When Marina became the Tahrir Square A new technique to treat dry sewage Chennai airport to become solar-powered He made Ranganathan Street so crowded... City Corner-June TTV stumps all Water woes Coimbatore backs up for Chennai Building highs and lows Missing, but not missing the top spot Need for an integrated approach to medicine Nilam threatens the city Tamil Nadu Premier League launched The curious case of Evgenii Berdnikov Arnold visits Chennai Car-free Bessy From trash land to tourist spot
 
The auto gets a remake

The metro is famous for the scorching sun and its bright yellow autos. Providing the necessary connectivity across the city, autos are an integral part of our daily life. Haggling with the driver on the fare and being taken through the longest routes have been nightmares that make call taxis cheaper than the auto. After call taxis entered and made a level play in the taxi market, several youngsters have set shops to revolutionize an auto ride.

The city has several auto startups that bridge the gap between the commuter and auto driver. These companies bring the auto to your doorstep. It helps the commuters with route information and fare. Avoiding free runs in search of passengers benefit the auto drivers.

The auto initiatives include Namma Auto, Bookmycallauto, SMS Auto, Auto Raja and Makkal Auto.

Though Namma Auto and Bookmycallauto started early they could not keep up with the demand. Auto Raja and Makkal Auto have improvised their strategy and also their fleet size and have kept up the competition. For instance, Makkal Auto sports an advanced look. Instead of a meter Makkal Auto features a tablet which displays driver details, route and fare information. A panic button on the tablet immediately switches on the video camera, which captures all the movements in the auto and also an alert is sent to the police control room with the current details of the auto and its driver. Makkal Auto also has a ladies fleet. It trains ladies from poorer sections to drive autos and gives them an opportunity to earn a living. Although these initiatives bring a refreshing twist to tackle the much touted auto terrorism, they constitute only 5 per cent of all the autos. With such new initiatives one hopes  the auto rickshaw market will also become competitive and more commuter-friendly.

 

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