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He excels in the nuts and bolts of entrepreneurship AL secures orders for 3600 buses LVB posts 31 per cent growth in Q1 net profit Sundram Fasteners rejigs international Dish TV – subscriber additions encouraging Chinese smart phones flourish in small towns too! Kone India eyes further growth in elevator market Tata Steel, ThyssenKrupp sign MoU to merge European units Hyundai India achieves 7 mn production at Chennai factory ITC chairman calls for policy impetus to transform agriculture Vellayan is back, after 150 days Tata Motors charts investments in PV and CV businesses From the toughest to the best year M & M unveils driverless technology for tractors Nissan exit shouldn’t affect ALL 29 per cent jump in TCS revenues Are they really independent? Aurobindo Pharmacy: good turnaround AL wins Deming prize again Back in growth mode Daimler’s truck exports from Chennai cross 5000 units Titan Company – sales recovery to kick in Hindalco – re-rating Land wars TN government keen on revival of operations at Nokia complex RoC in the dock... It takes two to tango Smartphone onslaught by Chinese brands TI Cycles plans retail expansion to drive sales for premium bicycles HPCL plans Rs.61,000 crore capex over 5-years Right to privacy – now it’s fundamental! Ponni Sugars (Erode) Ltd: not so sweet 2012-13 Maruti – for young buyers Forging industry worried over lower supply of steel and its price Carnival Films acquiring 3000 screens pan India Preparing for the next growth curve The unexpected exit Rane targets Rs.5500 crore topline by 2018-19 CAPITAL NOTES Gamesa to set up a plant in Nellore Sivasankaran enters taxi space to take on Uber and Ola L & T set bigger ambitions in defence business Ode to Ratan Tata Yamaha unveils scooter boutique L&T profit up by 11 per cent Singur minus Nano – victory or folly? Tata Motors joins compact SUV bandwagon with Nexon Solar installations exceed 2015 capacity in five months V-Guard launches app-enabled water heater system AL introduces Guru & Partner L & T’s floating dock for navy The gainers and the losers Is this a generation gap? PPP model for infrastructure development Tata Motors bets on new launches Mercedes-Benz sales continue to zoom Tata Motors aims to be among the Top 3 global CV & PV firm New India Assurance posts impressive show IOB on turnaround path Increasing market share Michelin to double Chennai capacity TVS Srichakra plans capacity expansion Toyota and Suzuki to introduce EVs in India by 2020 Emami – a new growth mantra PSU non-life firms seek to protect share When small is not so beautiful… Consolidating leadership position in smartphones Shriram Life clocks more than Rs.1000 crore premium in 2015-16 Bajaj Finserv – Q1: fare well TVS Automobile invests Rs.75 crore in start-up firms E.I.D Parry (India) Ltd: another sweet year Eyes strong growth in 2016-17 A welcome initiative-even critics are recognised Last stages ITC – steep excise hike Housing demand revival Tata gets 4-star rating for Zest Record two-wheeler sales Wabco launches safety system Smooth sailing of SAIL Welcome focus to improve rural India... Daimler grows sales and share in India L&T bags the Mumbai Trans-harbour link order Hyundai to focus on SUVs and AMT variants A niche in FMCG business...
 
A niche in FMCG business...

Though ITC is the undisputed leader in the Indian cigarette industry, the company’s growth in FMCG business has also been phenomenal at a CAGR of 19 per cent in the past eight years.

 Its robust growth comes on the back of strong brands like Aashirvaad, Sunfeast, Bingo, Candyman (branded packaged foods), Vivel, Fiama Di Wills, Superia (personal care), Classmate, Paperkraft (education & stationery) and Wills Lifestyle & John Players (lifestyle retailing).

The company’s strategy of entering higher growth segments, especially in branded packaged foods, has paid rich dividends.

ITC appears to have an edge over other FMCG players in the segment led by its strong and established distribution network of cigarettes. Its presence in the FMCG segment will continue to grow strongly aided by further strengthening of its brand equity in existing categories and entry into new segments (beverages and milk), going forward.

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