Ad Here  
December
January
February
March
April
May
 
 
Hyundai India achieves 7 mn production at Chennai factory Michelin to double Chennai capacity L&T bags the Mumbai Trans-harbour link order Toyota and Suzuki to introduce EVs in India by 2020 Titan Company – sales recovery to kick in Bajaj Finserv – Q1: fare well Hyundai to focus on SUVs and AMT variants Shriram Life clocks more than Rs.1000 crore premium in 2015-16 Emami – a new growth mantra 29 per cent jump in TCS revenues Carnival Films acquiring 3000 screens pan India Back in growth mode When small is not so beautiful… Smartphone onslaught by Chinese brands A niche in FMCG business... Kone India eyes further growth in elevator market Welcome focus to improve rural India... Eyes strong growth in 2016-17 Record two-wheeler sales AL introduces Guru & Partner Increasing market share AL secures orders for 3600 buses Tata Motors bets on new launches Chinese smart phones flourish in small towns too! Maruti – for young buyers PPP model for infrastructure development Last stages TN government keen on revival of operations at Nokia complex He excels in the nuts and bolts of entrepreneurship RoC in the dock... Tata Steel, ThyssenKrupp sign MoU to merge European units V-Guard launches app-enabled water heater system Nissan exit shouldn’t affect ALL Mercedes-Benz sales continue to zoom Ponni Sugars (Erode) Ltd: not so sweet 2012-13 Smooth sailing of SAIL IOB on turnaround path Land wars ITC chairman calls for policy impetus to transform agriculture L & T set bigger ambitions in defence business PSU non-life firms seek to protect share CAPITAL NOTES E.I.D Parry (India) Ltd: another sweet year Tata gets 4-star rating for Zest AL wins Deming prize again New India Assurance posts impressive show Singur minus Nano – victory or folly? Yamaha unveils scooter boutique A welcome initiative-even critics are recognised Are they really independent? Housing demand revival Tata Motors joins compact SUV bandwagon with Nexon Solar installations exceed 2015 capacity in five months HPCL plans Rs.61,000 crore capex over 5-years LVB posts 31 per cent growth in Q1 net profit Vellayan is back, after 150 days Rane targets Rs.5500 crore topline by 2018-19 Gamesa to set up a plant in Nellore Daimler’s truck exports from Chennai cross 5000 units The unexpected exit Is this a generation gap? Dish TV – subscriber additions encouraging Forging industry worried over lower supply of steel and its price TI Cycles plans retail expansion to drive sales for premium bicycles L&T profit up by 11 per cent Daimler grows sales and share in India Aurobindo Pharmacy: good turnaround Right to privacy – now it’s fundamental! TVS Srichakra plans capacity expansion Sundram Fasteners rejigs international ITC – steep excise hike It takes two to tango TVS Automobile invests Rs.75 crore in start-up firms L & T’s floating dock for navy Tata Motors charts investments in PV and CV businesses Ode to Ratan Tata The gainers and the losers M & M unveils driverless technology for tractors Sivasankaran enters taxi space to take on Uber and Ola Preparing for the next growth curve Tata Motors aims to be among the Top 3 global CV & PV firm Hindalco – re-rating Wabco launches safety system From the toughest to the best year Consolidating leadership position in smartphones
 
Tata Motors joins compact SUV bandwagon with Nexon

Continuing its aggressive new vehicle launches, Tata Motors has introduced its new compact SUV Tata Nexon, which marks its entry into the fast-growing and intensely competitive Compact SUV market.

With an introductory price of  Rs.585,000, ex-showroom Delhi, for the petrol variant and at Rs.685,000, ex-showroom Delhi, for the Diesel variant, the new Tata Nexon is described as the most competitively priced SUV in this segment, with packed features.  Targeted at the private car buyers, Nexon is the 4th product based on the ‘Impact Design’ philosophy. 

“Our focus is to introduce products that not only enhance the brand but simultaneously align well with the rising aspirations of customer segments. As part of the aggressive turnaround strategy, we have renewed focus on filling in product gaps and tapping the white spaces that will emerge.

“Conceptualised as a lifestyle SUV for young progressive individuals, The Nexon is the culmination of this radical shift in thinking and will further expand Tata Motors’ addressable market,” said Mayank Pareek, President- Passenger Vehicle Business Unit, Tata Motors. 

Nexon also comes with a standard warranty of 75000 km or 2 years, whichever is earlier. Tata Nexon will compete with compact SUVs such as Renault Duster, Maruti Suzuki VitaraBrezza, and Ford EcoSport.


Author :
Reported On :
Sector :
Shoulder :
RELATED NEWS
ABOUT IE
IE, the business magazine from south was launched in 1968 and pioneered business journalism in south. Through the 45 years IE has been focusing on well-presented and well-researched articles. When giants in the industry stumbled to keep pace with the digital revolution, IE stayed affixed embracing technology.
Read more
 
PRIVACY POLICY
Economist Communications Ltd is committed to ensuring that your privacy is protected.
Read more
TERMS AND CONDITIONS
You agree that your use of this Website and the purchase of the magazine will be governed by these terms and conditions.
Read more
 
CONTACT US
S-15, Industrial Estate,
Guindy,
Chennai - 600 032.
PHONE: +91 44 22501236
EMAIL: indecom1968@gmail.com