Ad Here  
April
May
June
July
August
September
 
 
Vodafone slapped with tax notice of Rs 3700 crore SpiceJet in the news again Capital Notes While MoTown is on a tailspin, the telecom sector is staging a rally Hunt for new finance secretary on... Excise duty may halt the war in SUV market LANCO opens negotiations with buyers for Karnataka power plant Urja Sangam in Delhi GMR to raise US $ 250 mn thru QIP Renault revving up small car launch Infosys not to cut prices Latin America beckons India for investments Fox Star Studios to tie-up with Bolly-wood and Kollywood German envoy Steiner caps a language row Airlines hit by service tax on lease Singapore Airlines prefers Airbus Plans to double trade with Latin America Canada screams over IT outsourcing to India Wal-Mart studying FDI norms post split with Bharti Smartphone prices may change How important is Modiís German visit... Lanco to sell Australian acquisition Aircraft lessors to get protection from defaulting airlines Automobile sector in slump... Carlyle invests in Trehanís Medanta Medical Centre Kolkata kisses goodbye to Ambi? TVS bullish on the two wheeler market? TCS, Indiaís biggest block buster Trends point to a hung assembly ONGC to draw down on reserves to meet CAPEX needs Vodafone to buy out minority shareholders Flipkart India in the red by Rs 280 crore Hyundai Grand i10 awaiting launch Jet-Etihad Rs 2000 plus crore deal to be cleared
 
Smartphone prices may change

Microsoft’s recent acquisition of Nokia’s handset business through the takeover of Nokia Oyj  is expected to have a significant impact on the operations of both the companies in India.

Nokia has large footprint in India with aggressive sales and distribution but Microsoft , though small, has more resources particularly in the engineering section. Says Ravi Venkatesan, former Chairman of Microsoft India: “for Nokia, India is the 2nd largest market and 3rd largest in terms of smart phones.”  Asha is one of Nokia’s fast moving low priced smart phones specially designed for the Indian market.

Microsoft is highly focused on the smartphone market and it is expected that it will maintain Nokia’s feature phone hold in India and as the market move is more towards the smartphone segment.

The deal between the two companies is not likely to impact heavily Miscrosoft’s research and innovation facility, but it will on Nokia’s manufacturing facility in Chennai, which predominantly makes the Asha range. People close to the deal claim that this is one of the global acquisitions where the Indian balance sheet heavily influenced Miscrosoft.  Microsoft will push its windows platform on the smartphones.

Some knowledgeable sources claim that sale was not a good deal for Nokia because they feel that its handset business’s  actually valued over 15 billion USD, double of what Microsoft acquired it for.  Nokia is still a valued brand globally and also in India.

But in India , Nokia has steadily lost its dominant market share to Samsung and Micromax which capitalised on the emergence of the smartphone market. Samsung today is the big boy in the cell phone market with 26 per cent market share.  Micromax has cornered nearly 16 per cent of marketshare with its smart phones aggressively priced against Samsung.

Author :
Reported On :
Sector :
Shoulder :
RELATED NEWS
ABOUT IE
IE, the business magazine from south was launched in 1968 and pioneered business journalism in south. Through the 45 years IE has been focusing on well-presented and well-researched articles. When giants in the industry stumbled to keep pace with the digital revolution, IE stayed affixed embracing technology.
Read more
 
PRIVACY POLICY
Economist Communications Ltd is committed to ensuring that your privacy is protected.
Read more
TERMS AND CONDITIONS
You agree that your use of this Website and the purchase of the magazine will be governed by these terms and conditions.
Read more
 
CONTACT US
S-15, Industrial Estate,
Guindy,
Chennai - 600 032.
PHONE: +91 44 22501236
EMAIL: indecom1968@gmail.com