Shriram Wealth aims to democratize wealth management through AI-enabled, accessible financial services.
The company will begin operations in India’s top 10 cities, with plans to expand to 20 cities within a year, focusing on Tier-2 and Tier-3 markets where Shriram claims to enjoy a strong brand equity. It also aims to onboard 500 wealth professionals over the next five years.
“Our vision is to become the most trusted partner in maximizing client wealth and creating enduring value,” said Vikas Satija, Managing Director & CEO, Shriram Wealth. “With Sanlam’s global investment expertise, we’re committed to delivering transparent, research-driven, and relationship-first solutions for India’s growing investor base,” he said.
Subhasri Sriram, MD & CEO of Shriram Capital, said, “Shriram Wealth represents a new chapter in the Group’s growth. This is not just a joint venture — it’s a mission to unlock financial prosperity for millions.”
Shriram Wealth has set an ambitious target of ₹50,000 crore in Assets Under Advice (AUA) over the next five years.
“This is not a short-term play,” said Paul Hanratty, CEO, Sanlam Group. “We see wealth management as a natural evolution as India’s economy matures. Our goal is to deliver meaningful, long-term solutions,” he added.
With a digital-first approach, Shriram Wealth will embed AI into its core, offering personalised advisory, advanced risk profiling and real-time portfolio recommendations — aiming not just to meet, but anticipate investor needs.
