The agreement grants Apollo Tyres the Title Sponsor rights for all bilateral and ICC matches, covering both the men’s and women’s teams, across home and away fixtures, the company said in a statement.
“This partnership is about national pride, strengthening consumer trust, and showcasing Apollo as a leader in our category, while supporting Indian sports at the highest level,” said Neeraj Kanwar, Vice Chairman and Managing Director, Apollo Tyres Ltd.
As part of the sponsorship, the Apollo Tyres logo will be prominently displayed on the front and leading arm of Team India’s official jersey.
Commenting on the partnership, Devajit Saikia, Honorary Secretary of the BCCI, said, “This being Apollo’s first major sponsorship in Indian cricket speaks volumes about the sport’s unparalleled reach and influence.”
The collaboration is expected to drive strong fan engagement, innovative brand activations, and a celebration of Indian cricket’s legacy and future. The partnership takes immediate effect, making Apollo Tyres a visible presence as Team India takes the field—celebrating every six, every wicket, and every win with fans across the globe.
