According to a new Economic Impact Report by Keystone Strategy at the Amazon Smbhav, Amazon has already invested close to USD 40 billion in India since 2010. This includes spending on employees, fulfilment centres, transport networks, data centres, digital payment systems and other technology infrastructure.
According to the report, Amazon is the largest foreign investor in India, the largest e-commerce export enabler and one of the top job creators in the country. Amazon has digitised nearly 12 million small businesses, supported around 2.8 million jobs in 2024 and enabled USD 20 billion in cumulative e-commerce exports.
Amit Agarwal, Senior Vice-President for Emerging Markets in Amazon, said that the company was proud to be a part of India’s digital growth. He said that Amazon would help make AI accessible to more Indians and continue to support Made-in-India products in global markets. “By 2030, Amazon plans to create one million more job opportunities, increase cumulative exports to USD 80 billion and bring AI tools to 15 million small businesses,” said the release. Amazon also plans to improve customer experience through visual search, conversational shopping and multilingual support.
Amazon Global Selling has completed 10 years and exports enabled by Amazon have already crossed USD 20 billion. To push this further, the company launched a new programme called Accelerate Exports. This programme will connect digital entrepreneurs with manufacturers and will help Indian factories become global sellers.
Amazon will conduct on ground onboarding activities in places such as Tirupur, Kanpur and Surat. It has also tied up with the Apparel Export Promotion Council to expand the programme. Amazon said the planned USD 35 billion investment would help improve digital infrastructure, support innovation and create new economic opportunities in India.
