Marketing

India Post records highest ever Q1 revenue

The Minister held Business Review Meeting with all 23 Circles of India Post, which reviewed performance and charted the roadmap for the months ahead. India...

MRF ranked India’s most valuable tyre brand

The company also featured among the Top 50 most valuable brands in India across sectors in the report. Brand Finance India report, unveiled under the...

Aditya Birla Group buys Shell’s renewable arm for $1.8 bln

The company will make the acquisition from Shell Overseas Investment B.V and the transaction is amongst the largest acquisitions in India’s renewable energy sector...

THE NSE SCAM

The capital market watchdog, the Securities Exchange Board of India (SEBI), has acted tough against the National Stock Exchange (NSE) over an algorithmic trading...

The marriage of marketing and technology

Over the last two decades, Saint-Gobain Glass India Pvt Ltd (Flat Glass Business) has been imparting increasingly higher value to glass. In the beginning,...

An effective ad blitzkrieg

Starkey’s strategy was quite effective. Sales of Starkey expanded ten-fold in the short nine-month period! Large companies effectively utilise the powerful tool of advertising for...

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India Post records highest ever Q1 revenue

The Minister held Business Review Meeting with all 23...

MRF ranked India’s most valuable tyre brand

The company also featured among the Top 50 most...

Aditya Birla Group buys Shell’s renewable arm for $1.8 bln

The company will make the acquisition from Shell Overseas...

TVS Emerald to develop residential project in West Chennai

The Koyembedu–Poonamallee corridor, a rapidly expanding residential micro-market that...

Retail Inflation crosses 4% in June

“Food inflation contributed 185 basis points (bps), while non-food...