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Tag: Influence

Marketing

It Is a Long, Persuasive Game

Sudhakar Rao -
A brand is not what you say you are; it is what people believe you are. And building that belief is not a one-time...
Insurance

Insurance – Will the consumer be protected from influence?

KB Vijay Srinivas -
Unlike other sectors, insurance is considered to be a field where there has to be strong regulations to protect policyholders. Despite this, policyholders are...
Cover Story

MODI MAGIC Voted for decisive action

S Viswanathan -
The 68-year-old Narendra Damodardas Modi cruises to a second term in office. With that, he becomes the first non-Congress Prime Minister to return to...

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When Numbers Tell A Tale…

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 Ask the mandarins at TAFE (Trac­tors and Farm Equipment...
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