Ola Electric Cuts Roadster 9.1 Price by Rs 60,000

Ola Electric slashed prices of its flagship electric motorcycle Roadster X+ 9.1 kWh to Rs. 1,29,999 from Rs. 1,89,999 and said it would be available in limited units only during specific purchase windows. The first purchase window will open on Friday, 3 April, from 6:00 PM to 9:00 PM, with subsequent windows to be announced periodically based on production availability.

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The company cited rapid economies of scale at its Gigafactory and deep vertical integration of its indigenously developed 4680 Bharat Cell as the driving factors behind its decision.
As cell production has ramped up, cost efficiencies have improved materially, allowing Ola Electric to pass on these benefits directly to customers, it said.
Ola Electric said it will transition from open sales of Roadster X+ 9.1 kWh to a limited purchase window model, with vehicles made available in specific time-bound slots and limited quantities.
The Roadster 9.1 kWh, Ola Electric’s highest-performance electric motorcycle offering a range of up to 500 km, has witnessed overwhelming demand, far exceeding current supply capacity, the company said.
“As production of our 4680 Bharat Cell scales, we are able to unlock significant cost efficiencies and pass them on directly to customers. To accelerate India’s transition away from ICE and oil, we are doubling down on batteries and domestic manufacturing,” Ola Electric spokesperson said.
To accelerate India’s transition away from ICE and oil, we are doubling down on batteries and domestic manufacturing, the spokesperson added.

Ola Electric said over the past year it has been rapidly scaling production of its 4680 Bharat Cell, designed and manufactured entirely in India.
The company said it is also accelerating expansion of its Gigafactory, with capacity scaling toward 6 GWh, reinforcing its commitment to building a robust domestic battery ecosystem and driving down costs further through vertical integration.

This announcement comes on the back of a strong resurgence in Ola Electric’s business performance in March, it said.
The company recorded over 150 per cent month-on-month growth in registrations, reaching 10,117 units, while daily orders crossed 1,000 units in the last week of the month, signaling a sharp recovery in demand momentum.

Market share also witnessed a V-shaped recovery, supported by structural improvements in service operations and a significantly enhanced ownership experience. As India moves toward reducing dependence on imported crude oil, Ola Electric will continue to focus on advancing battery technology and accelerating EV adoption, it added.

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