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Tag: Branding

Marketing

It Is a Long, Persuasive Game

Sudhakar Rao -
A brand is not what you say you are; it is what people believe you are. And building that belief is not a one-time...
In & Around

How to Thrive When AI and Juniors Are Catching Up

Dr Anbuthambi B -
Today, after 20 years of experience, Ramesh manages a team of 50 people, mostly in their 20s. He has built a stable life. A...
Interview

Interview: V Jagannathan, Managing Director & CEO , From Chennai To The World

K T Jagannathan -
Industrial Economist (IE): How did the company get its name, Johnson? V Jagannathan (VJ): This is one of those delightful stories that seem too good...
Corporate

Check-in to success…

Balachandar Gangadharan -
RAMESH SHIVA BEGAN his career in 1993 as a man­agement trainee with the Oberoi Group. After serv­ing as General Manager at Ramada, he joined...
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Biography

A biography on SNN Sankaralinga Iyer

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The biography was authored by veteran journalist K Balakumar....
Edit Notes

Activity Galore

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Godrej Properties bought 47 acres off OMR for a...
Corporate

When Numbers Tell A Tale…

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 Ask the mandarins at TAFE (Trac­tors and Farm Equipment...
Edit Notes

Managing Power

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With mercury rising, Tamil Nadu’s power demand is hitting...
Tamil Nadu

Minister Keerthana Chairs Budget Consultation Meeting

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Detailed discussions were held on the Department's ongoing development...

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